The Facebook Generation vs. the Fortune 500

“12 work-relevant characteristics of online life. These are the post-bureaucratic realities that tomorrow’s employees will use as yardsticks in determining whether your company is “with it” or “past it.” In assembling this short list, I haven’t tried to catalog every salient feature of the Web’s social milieu, only those that are most at odds with the legacy practices found in large companies.”

  1. All ideas compete on equal footing
  2. Contribution counts for more than credentials
  3. Hierarchies are natural, not prescribed
  4. Leaders serve rather than preside
  5. Tasks are chosen, not assigned
  6. Groups are self-defining and -organizing
  7. Resources get attracted, not allocated
  8. Power comes from sharing information, not hoarding it
  9. Opinions compound and decisions are peer-reviewed
  10. Users can veto most policy decisions
  11. Intrinsic rewards matter most
  12. Hackers are heroes

Hamel writes that “If your company hopes to attract the most creative and energetic members of Gen F, it will need to understand these Internet-derived expectations, and then reinvent its management practices accordingly.”

Read the whole article at Gary Hamel’s Management 2.0 Blog.

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